Shakespeare, Einstein and the bottom line : the marketing of higher education / David L. Kirp.

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Bibliographic Details
Published: Cambridge, Mass. ; London : Harvard University Press, 2004.
Main Author:
Kirp, David L.
Subjects:
Universities and colleges > United States > Marketing.
Education, Higher > United States > Finance.
Universities and colleges > Public relations > United States.
Format: Book
Shakespeare, Einstein and the bottom line : the marketing of higher education /
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Central Library, Level 7

Holdings details from Central Library, Level 7
Call Number Copy Loan Type Status Request
LB 2342.8 .K58 2004 AU12215465B
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