Marketing education : a guide to the better targeting of Asian students / Kim Fam, Chris Thomas.

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Bibliographic Details
Published: Dunedin, N.Z. : Dept. of Marketing, University of Otago, 2000.
Main Author:
Fam, Kim, 1960-
Corporate Author:
University of Otago. Dept. of Marketing
Other Authors:
Thomas, Chris
Subjects:
Education, Higher > New Zealand > Marketing.
Asian students > Attitudes.
Market surveys > Asia.
Market surveys > New Zealand.
Format: Book
Marketing education : a guide to the better targeting of Asian students /
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Call Number Copy Loan Type Status Request
LB 2342.82 .F198 2000 AU10190228B
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