International marketing / Philip R. Cateora, John L. Graham.

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Bibliographic Details
Edition:11th ed.
Published: New York : Irwin McGraw-Hill, c2002.
Main Author:
Other Authors:
Series:McGraw-Hill/Irwin series in marketing
Subjects:
Format: Book

MARC

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008 010423s2002 mau b 001 0 eng
010 |a  2001024810 
020 |a 0072398841 
020 |a 0071123121 
035 |a 6267361 
035 |a (DLC) 2001024810 
035 |a (OCoLC)46872170 
040 |a DLC 
042 |a pcc 
050 0 0 |a HF1416  |b .C375 2002 
082 0 0 |a 658.8/48  |2 21 
097 |3 Bib#:  |a 790833 
100 1 |a Cateora, Philip R. 
245 1 0 |a International marketing /  |c Philip R. Cateora, John L. Graham. 
250 |a 11th ed. 
260 |a New York :  |b Irwin McGraw-Hill,  |c c2002. 
300 |a xxv, 694 p. :  |b ill. ;  |c 29 cm. 
440 |a McGraw-Hill/Irwin series in marketing 
504 |a Includes bibliographical references and indexes. 
650 0 |a Export marketing. 
650 0 |a International business enterprises. 
700 1 |a Graham, John L. 
991 |a 2001-11-26 
992 |a Created by mamc, 26/11/2001. Updated by fiwi, 05/02/2003. 
999 f f |i fae042cd-e483-555d-b1cf-587b9ff8b8ef  |s f6d92550-46e1-596e-9041-599f4f7fa2b6  |t 0 
952 f f |p For loan  |a University Of Canterbury  |b UC Libraries  |c Central Library  |d Central Library, Level 9  |t 0  |e HF 1416 .H586 2002  |h Library of Congress classification  |i Book  |m AU10020659B  |n copy 1