International marketing / Philip R. Cateora, John L. Graham.
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| Edition: | 11th ed. |
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| Published: |
New York :
Irwin McGraw-Hill,
c2002.
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| Main Author: | |
| Other Authors: | |
| Series: | McGraw-Hill/Irwin series in marketing
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| Subjects: | |
| Format: | Book |
Central Library, Level 9
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