Innovation management : effective strategy and implementation / Keith Goffin and Rick Mitchell.

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Bibliographic Details
Edition:Third edition.
Published: London : [New York, NY] : Palgrave ; Macmillan Education, 2017.
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Main Author:
Goffin, Keith (Author)
Other Authors:
Mitchell, Rick, 1943- (Author)
Subjects:
Organizational change.
Industrial management.
Strategic planning.
Courses: MGMT 223
Format: Electronic eBook
Innovation management : effective strategy and implementation /

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