Essentials of marketing research / Joseph F. Hair, Jr., University of South Alabama, Mary Celsi, California State University-Long Beach, David J. Ortinau, University of South Florida, Robert P. Bush, Houston Baptist University.

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Bibliographic Details
Edition:Fourth edition.
Published: New York, NY : McGraw-Hill Education, [2017]
Other Authors:
Celsi, Mary (Author)
Format: Book

Central Library, Level 9

Holdings details from Central Library, Level 9
Call Number Copy Loan Type Status Request
HF 5415.2 .E894 2017 AU1986888AB
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