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00000nam a2200000 i 4500 |
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2271485 |
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20210126144100.0 |
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m fo d |
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cr mn#---unuuu |
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160427s2016 nz a fobm 000 0 eng d |
| 035 |
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|a (OCoLC)948502961
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|a CU
|b eng
|e rda
|c CU
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| 097 |
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|3 Bib#:
|a 2271485
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| 100 |
1 |
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|a Petrie, Nathan H.,
|e author.
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| 245 |
1 |
0 |
|a Consumer to consumer marketing :
|b understanding the nature of product and service oriented electronic word of mouth communication via Instagram : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Marketing in the University of Canterbury /
|c by Nathan Petrie.
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| 264 |
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0 |
|c 2016.
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| 300 |
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|a 1 online resource (xii, 188 pages) :
|b illustrations (chiefly colour)
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a computer
|2 rdamedia
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| 338 |
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|a online resource
|2 rdacarrier
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| 347 |
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|a text file
|b PDF
|2 rda
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| 502 |
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|a Thesis (M. Com.)--University of Canterbury, 2016.
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| 504 |
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|a Includes bibliographical references.
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| 650 |
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0 |
|a Word-of-mouth-advertising.
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| 610 |
2 |
0 |
|a Instagram (Firm)
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| 650 |
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0 |
|a Internet marketing.
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| 650 |
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0 |
|a Social media
|x Economic aspects.
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| 650 |
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|a Social media
|x Marketing.
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| 856 |
4 |
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|u http://hdl.handle.net/10092/11922
|y Connect to electronic resource
|t 0
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| 991 |
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|a 2016-03-22
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| 992 |
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|a Created by sico, 22/03/2016. Updated by alwh1, 26/01/2021.
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| 999 |
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f |
|i c739dcab-3420-5f27-a397-90f4734d3173
|s c6086e5f-5920-5a3f-b0c2-cc905c9f16c9
|t 0
|
