Understanding the global market : navigating the international business environment / Bruce D. Keillor.
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| Published: |
Santa Barbara, California :
Praeger, an imprint of ABC-CLIO, LLC,
[2013]
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| Format: | Electronic eBook |
| Summary: | "This is an invaluable, applied "how to" guide to understanding the unique characteristics of the international business environment that provides critical information to all managers considering entering an overseas market"--Provided by publisher. "In working with businesses around the world I find too often managers fail to fully take into account all facets of the international business environment and the impact each may have on their operations. Dr. Keillor provides a guide to understanding the complex global business environment which is valuable to anyone interested in maximizing success in their international endeavours. I highly recommend this book." |
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| Physical Description: | 1 online resource (x, 180 pages) |
| Other format: | Print version: Keillor, Bruce David. Understanding the global market. 9781440803017 |
| Notes: | Bib#: 2114275 |
| Bibliography: | Includes bibliographical references (page [173]-174) and index. |
| Language: | English |
| ISBN: | 9781440803024 (electronic bk.) 1440803021 (electronic bk.) |
| Bib#: | 2114275 |
