Measurement and research methods in international marketing [electronic resource] / edited by Marko Sarstedt, Manfred Schwaiger, Charles R. Taylor.
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| Edition: | 1st ed. |
|---|---|
| Published: |
Bingley :
Emerald,
2011.
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| Online Access: | |
| Other Authors: | |
| Series: | Advances in international marketing ;
v. 22. |
| Subjects: | |
| Format: | Electronic eBook |
