The branded mind [electronic resource] : what neuroscience really tells us about the puzzle of the brain and the brand / Erik du Plessis.

Saved in:

书目详细资料
出版:	London, UK ; Philadelphia, PA : Kogan Page, 2011.
在线阅读:	Connect to electronic resource
主要作者:	Du Plessis, Erik
主题:	Neuromarketing. Advertising > Psychological aspects. Marketing > Psychological aspects. Branding (Marketing)
格式:	电子电子书

因特网

Connect to electronic resource