Blowing up the brand : critical perspectives on promotional culture / edited by Melissa Aronczyk, Devon Powers.

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Bibliographic Details
Published:	New York : Peter Lang, c2010.
Other Authors:	Aronczyk, Melissa Powers, Devon
Subjects:	Branding (Marketing) Brand name products. Imagery (Psychology) Popular culture.
Format:	Book

Central Library, Level 9

Holdings details from Central Library, Level 9
Call Number Copy Loan Type Status Request
HD 69 .B7 .B657 2010 AU17877644B For loan Available now Request this copy