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144Published 2004Table of Contents “...Advertising and marketing to children in the United States / Enola G. ...”
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151by Cogan, Brian, 1967-Table of Contents “...Political movies -- Political documentaries -- Politics and radio -- Politics and television entertainment -- Entertaining news and political news satire -- Politics and popular music -- Political campaign advertising -- Politics online....”
Published 2009
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153by Laudon, Kenneth C., 1944-Table of Contents “...Ethics, law, and e-commerce -- 9. Online media -- 10. Online communities -- 11. E-commerce retail and services -- 12. ...”
Published 2019
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154by Laudon, Kenneth C., 1944-Table of Contents “...Ethics, law, and e-commerce -- 9. Online media -- 10. Online communities -- 11. E-commerce retail and services -- 12. ...”
Published 2020
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155by Laudon, Kenneth C., 1944-Table of Contents “...Ethics, law, and e-commerce -- 9. Online media -- 10. Online communities -- 11. E-commerce retail and services -- 12. ...”
Published 2024
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156by Smyrnaios, NikosTable of Contents “...Infomediation: a key function of the internet ; The vertical integration of the oligopoly ; The horizontal concentration of the internet -- 5. The advertising dominance of the internet. The critique of advertising ; Advertising on the internet ; Collecting and using users' data ; Resisting and regulating online advertising (or lack thereof) -- Conclusion....”
Published 2018
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157by Stokes, RobTable of Contents “...Create. eCommerce -- 11. Engage. Search advertising -- 12. Engage. Online advertising -- 13. ...”
Published 2013
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158by Turban, EfraimTable of Contents “...Overview of Electronic Commerce -- E-Commerce: Mechanisms, Infrastructure, and Tools -- Retailing in Electronic Commerce: Products and Services -- Business-to-Business E-Commerce -- Innovative EC Systems: From E-Government to E-Learning, Collaborative Commerce, and C2C Commerce -- Mobile Commerce and Ubiquitous Computing -- Social Commerce: Foundations, Social Marketing, and Advertising -- Social Enterprise and Other Social Commerce Topics.- Marketing and Advertising in E-Commerce -- E-Commerce Security and Fraud Issues and Protections -- Electronic Commerce Payment Systems -- Order Fulfillment Along the Supply Chain -- EC Strategy, Globalization, and SMEs -- Implementing EC Systems: From Justification to Successful Performance -- E-Commerce: Regulatory, Ethical, and Social Environments -- Launching a Successful Online Business and EC Projects....”
Published 2015
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