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Search Results - "Advertising campaigns Psychological aspects."
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1
The influence of music congruence and message complexity on the response of consumers to advertisements : a thesis submitted in fulfilment of the requirements for the degree of Doc...
by
Seneviratne, Buddhakoralalage
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2
Nike culture : the sign of the swoosh /
by
Goldman, Robert, 1949-
Published 1998
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Advertising
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Advertising campaigns
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Psychological aspects
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Cognitive psychology
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Consumers
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Music in advertising
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Psychology
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Social aspects
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Sporting goods
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Goldman, Robert, 1949-
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Papson, Stephen
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Seneviratne, Buddhakoralalage
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