The rise of marketing and market research

Publicado 2012

The role of market research in business development ENGM 680: project, Engineering Management Program 2012, University of Canterbury /

por Pizey, Toby
Publicado 2013

The search for a method : focus groups and the development of mass communication research /

por Morrison, David E.
Publicado 1998

Servicescapes : the concept of place in contemporary markets /

Publicado 1998

Social media analytics : effective tools for building, intrepreting, and using metrics /

por Sponder, Marshall
Publicado 2012

Some projections of retail consumption in New Zealand /

por Court, R. H. (Robin Howell)
Publicado 1966

Tilt : shifting your strategy from products to customers /

por Dawar, N. (Niraj)

TIN 100.

Publicado 2006

Using colour to sell /

por Danger, Eric
Publicado 1968

Using questionnaires and surveys to boost your business /

por Evans, Nick
Publicado 1995

Why we buy : the science of shopping /

por Underhill, Paco
Publicado 2000

Why we buy : the science of shopping /

por Underhill, Paco
Publicado 1999