The rise of marketing and market research

Publicat 2012

The role of market research in business development ENGM 680: project, Engineering Management Program 2012, University of Canterbury /

per Pizey, Toby
Publicat 2013

The search for a method : focus groups and the development of mass communication research /

per Morrison, David E.
Publicat 1998

Servicescapes : the concept of place in contemporary markets /

Publicat 1998

Social media analytics : effective tools for building, intrepreting, and using metrics /

per Sponder, Marshall
Publicat 2012

Some projections of retail consumption in New Zealand /

per Court, R. H. (Robin Howell)
Publicat 1966

Tilt : shifting your strategy from products to customers /

per Dawar, N. (Niraj)

TIN 100.

Publicat 2006

Using colour to sell /

per Danger, Eric
Publicat 1968

Using questionnaires and surveys to boost your business /

per Evans, Nick
Publicat 1995

Why we buy : the science of shopping /

per Underhill, Paco
Publicat 2000

Why we buy : the science of shopping /

per Underhill, Paco
Publicat 1999