Advertising account planning : new strategies in the digital landscape /

著者: Pardun, Carol J.
出版事項 2020

AMA complete guide to marketing research for small business /

著者: Edmunds, Holly
出版事項 1996

Bad to good : achieving high quality and impact in your research /

出版事項 2016

Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands /

著者: Lindstrom, Martin, 1970-
出版事項 2003

Business to business market research : understanding and measuring business markets /

著者: McNeil, Ruth
出版事項 2005

Cases in consumer behavior /

著者: Blackwell, Roger D.
出版事項 1969

A concise guide to market research : the process, data, and methods using IBM SPSS statistics /

著者: Sarstedt, Marko
出版事項 2019

Consumer behavior /

著者: Engel, James F.
出版事項 1995

Consumer behavior /

著者: Blackwell, Roger D.
出版事項 2001

Consumer behaviour : a European perspective /

著者: Antonides, Gerrit, 1951-
出版事項 1998

Consumer socialization : a life-cycle perspective /

著者: Moschis, George P., 1944-
出版事項 1987

Consuming kids : protecting our children from the onslaught of marketing and advertising /

著者: Linn, Susan
出版事項 2005

Creating new markets in the digital economy : value and worth /

著者: Ng, Irene C. L.
出版事項 2014

Doing research projects in marketing, management and consumer research /

著者: Hackley, Christopher E.
出版事項 2003

The effective use of market research : a guide for management /

著者: Birn, Robin
出版事項 1990

Engaging customers using big data : how marketing analytics are transforming business /

著者: Sathi, Arvind
出版事項 2014

Essentials of marketing research /

出版事項 2017

The essentials of marketing research /

出版事項 2013

Field guide to case study research in business-to-business marketing and purchasing /

出版事項 2014

GIS for business and service planning /

出版事項 1995