The 18 immutable laws of corporate reputation : creating, protecting and repairing your most valuable asset /

по Alsop, Ronald
Опубликовано 2006

AR2 : the complete annual report and corporate image planning book /

Опубликовано 1987

Brand essense : using sense, symbol and story to design brand identity /

по Gains, Neil
Опубликовано 2013

Brand Hollywood : selling entertainment in a global media age /

по Grainge, Paul, 1972-
Опубликовано 2008

Brand new : the shape of brands to come /

по Olins, Wally
Опубликовано 2014

Brochure.

Опубликовано 1995

CEO capital : a guide to building CEO reputation and company success /

по Gaines-Ross, Leslie
Опубликовано 2003

Contemporary perspectives on corporate marketing contemplating corporate branding, marketing and communications in the 21st century /

Опубликовано 2013

Corporate identity design /

по Napoles, Veronica, 1951-
Опубликовано 1988

Corporate identity : making business strategy visible through design /

по Olins, Wally
Опубликовано 1990

Corporate reputation managing opportunities and threats /

Опубликовано 2011

Creating the corporate soul : the rise of public relations and corporate imagery in American big business /

по Marchand, Roland
Опубликовано 1998

Dealing with an angry public : the mutual gains approach to resolving disputes /

по Susskind, Lawrence
Опубликовано 1996

Design by thinking /

Опубликовано 2000

Design coordination and corporate image /

по Henrion, F. H. K.
Опубликовано 1967

Design for business /

Опубликовано 1987

Experiential marketing : how to get customers to sense, feel, think, act, and relate to your company and brands /

по Schmitt, Bernd
Опубликовано 1999

The expressive organization : linking identity, reputation, and the corporate brand /

Опубликовано 2000

Fresh ideas in corporate identity /

Опубликовано 1994

The gender effect : capitalism, feminism, and the corporate politics of development /

по Moeller, Kathryn
Опубликовано 2018