Advertising account planning : new strategies in the digital landscape /

by Pardun, Carol J.
Published 2020

AMA complete guide to marketing research for small business /

by Edmunds, Holly
Published 1996

Bad to good : achieving high quality and impact in your research /

Published 2016

Brandchild : remarkable insights into the minds of today's global kids and their relationships with brands /

by Lindstrom, Martin, 1970-
Published 2003

Business to business market research : understanding and measuring business markets /

by McNeil, Ruth
Published 2005

Cases in consumer behavior /

by Blackwell, Roger D.
Published 1969

A concise guide to market research : the process, data, and methods using IBM SPSS statistics /

by Sarstedt, Marko
Published 2019

Consumer behavior /

by Engel, James F.
Published 1995

Consumer behavior /

by Blackwell, Roger D.
Published 2001

Consumer behaviour : a European perspective /

by Antonides, Gerrit, 1951-
Published 1998

Consumer socialization : a life-cycle perspective /

by Moschis, George P., 1944-
Published 1987

Consuming kids : protecting our children from the onslaught of marketing and advertising /

by Linn, Susan
Published 2005

Creating new markets in the digital economy : value and worth /

by Ng, Irene C. L.
Published 2014

Doing research projects in marketing, management and consumer research /

by Hackley, Christopher E.
Published 2003

The effective use of market research : a guide for management /

by Birn, Robin
Published 1990

Engaging customers using big data : how marketing analytics are transforming business /

by Sathi, Arvind
Published 2014

Essentials of marketing research /

Published 2017

The essentials of marketing research /

Published 2013

Field guide to case study research in business-to-business marketing and purchasing /

Published 2014

GIS for business and service planning /

Published 1995