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  1. 81
    by Jackson, Daniel M., 1972-
    Published 2013
    Subjects “...Music in advertising....”
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    Hit brands : how music builds value for the world's smartest brands /
  2. 82
    by Hurman, James
    Published 2011
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    The case for creativity : two decades' evidence of the link between imaginative marketing and commercial success /
  3. 83
    Published 2004
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    Handbook of product placement in the mass media : new strategies in marketing theory, practice, trends, and ethics /
  4. 84
    Published 2008
    Subjects “...Advertising Standards Authority (N.Z.)...”
    Archived copy available at the National Library of New Zealand
    Electronic eBook
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    Bugger-- it's OK! the case for advertising self-regulation.
  5. 85
    by Pawlowski, Ilona P.
    Published 2007
    Subjects “...Women in advertising....”
    Connect to electronic version
    Thesis Book
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    Sex in women's magazine advertising : an analysis of the degree of sexuality in women's magazine advertising across age demographics and women's responses : a thesis submitted in fulfilment of the requirements for the degree of Master of Arts in Mass Communication at the University of Canterbury
  6. 86
    Subjects
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    Thesis Electronic eBook
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    The influence of music congruence and message complexity on the response of consumers to advertisements : a thesis submitted in fulfilment of the requirements for the degree of Doctor of Philosophy in Marketing at the University of Canterbury, Department of Management, Marketing and Entrepreneurship /
  7. 87
    Subjects “...Television advertising New Zealand....”
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    Television and other media.
  8. 88
    Published 1986
    Subjects “...Television advertising New Zealand....”
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    Television & other media, 1982-1985.
  9. 89
    Subjects “...Television advertising New Zealand....”
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    Television and other media 1984 : a comparison of rates and audiences.
  10. 90
    by Ilott, Jack, 1913-
    Published 1985
    Subjects “...Ilott Advertising Limited....”
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    Creating customers : the story of Ilott Advertising, New Zealand, 1892-1982 /
  11. 91
    Published 1980
    Subjects “...Advertising New Zealand Directories....”
    Serial
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    Media planner : Press Research Bureau Ltd, Media Information Group
  12. 92
    by Bassett, Graeme
    Published 1994
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    Analysis of TV liquor advertisements : final report /
  13. 93
    by Moeran, Brian, 1944-
    Published 1996
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    A Japanese advertising agency : an anthropology of media and markets /
  14. 94
    by Maskill, Caroline
    Published 1997
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    Alcohol messages on New Zealand radio 1995/96 : summary /
  15. 95
    by Trotman, Rachael
    Published 1994
    Subjects “...Television advertising New Zealand....”
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    Content analysis of television alcohol advertisements /
  16. 96
    Subjects
    Connect to electronic resource
    Thesis Electronic eBook
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    Perceptions of sexual consent : the effects of eroticism and dominant gender in advertising : a thesis submitted in partial fulfilment of the requirements for the degree of Masters of Commerce in Marketing at the University of Canterbury, Department of Management, Marketing and Entrepreneurship /
  17. 97
    by Kelley, Larry D., 1955-
    Published 2022
    Subjects “...Advertising Management....”
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    Advertising management in a digital environment : text and cases /
  18. 98
    by Goffman, Erving
    Published 1979
    Subjects “...Symbolism in advertising....”
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    Gender advertisements /
  19. 99
    Published 1982
    Subjects “...Advertising New Zealand....”
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    Advertising, its role in New Zealand.
  20. 100
    by Reeves, Rosser
    Published 1961
    Subjects “...Advertising United States....”
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    Reality in advertising /

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