29 results Refine Results
  1. 1
    by Holt, Douglas B.
    Published 2010
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Cultural strategy using innovative ideologies to build breakthrough brands /
  2. 2
    Subjects “...Branding (Marketing) Management....”
    Connect to electronic resource
    Thesis Electronic eBook
    Save to List
    Saved in:
    Corporate brand coherency : examining the effects of the advertising congruence antecedent on consumer attitudes : a thesis submitted in partial fulfilment of the requirements for the degree of Doctor of Philosophy in Marketing at the University of Canterbury /
  3. 3
    Published 2019
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    The branding of tourist destinations : theoretical and empirical insights /
  4. 4
    Published 2010
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Integrated brand marketing and measuring returns
  5. 5
    Published 2014
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    The definitive book of branding /
  6. 6
    by Mogaji, Emmanuel
    Published 2021
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Introduction to advertising : understanding and managing the advertising process /
  7. 7
    by Beverland, Michael
    Published 2009
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Building brand authenticity 7 habits of iconic brands /
  8. 8
    by Schneiders, Sascha
    Published 2011
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Apple's secret of success traditional marketing vs. cult marketing /
  9. 9
    Published 2020
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Research handbook on luxury branding /
  10. 10
    by Pike, Andy, 1968-
    Published 2011
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Brands and branding geographies
  11. 11
    by Durham, Sarah, 1976-
    Published 2010
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Brandraising how nonprofits raise visibility and money through smart communications /
  12. 12
    Published 2020
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Sustainable destination branding and marketing : strategies for tourism development /
  13. 13
    Published 2012
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Consumer-brand relationships theory and practice /
  14. 14
    by Whitler, Kimberly A.
    Published 2021
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Positioning for advantage techniques and strategies to grow brand value /
  15. 15
    Published 2013
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Contemporary perspectives on corporate marketing contemplating corporate branding, marketing and communications in the 21st century /
  16. 16
    by Gains, Neil
    Published 2013
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Brand essense : using sense, symbol and story to design brand identity /
  17. 17
    by Du Plessis, Erik
    Published 2011
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    The branded mind what neuroscience really tells us about the puzzle of the brain and the brand /
  18. 18
    by Haig, Matt
    Published 2005
    Subjects “...Branding (Marketing)...”
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Brand failures the truth about the 100 biggest branding mistakes of all time /
  19. 19
    by Wheeler, Alina
    Published 2017
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Designing brand identity : an essential guide for the entire branding team /
  20. 20
    Published 2011
    Subjects
    Connect to electronic resource
    Electronic eBook
    Save to List
    Saved in:
    Branded lives the production and consumption of meaning at work /

Search Tools: