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  1. 1
    by O'Reilly, Terry Edward
    Published 2009
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    The age of persuasion how marketing ate our culture /
  2. 2
    by Peters, Elizabeth Mae
    Published 2019
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    Effective advertising for non-profit charities : how humanisation, proximal distance, and facial expression affects donations : a thesis submitted in partial fulfilment of the requirements for the Degree of Master of Commerce in Marketing, Department of Management, Marketing and Entrepreneurship /
  3. 3
    by Iggo, Bianca Zoë
    Published 2019
    Subjects “...Stereotypes (Social psychology) in advertising....”
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    To explore the impact of gender perception on sponsorship decision making : a thesis submitted in partial fulfilment of the requirements for the degree of Master Commerce in Marketing, University of Canterbury /
  4. 4
    Subjects “...Stereotypes (Social psychology) in advertising....”
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    The determinants of consumer responses in the LGBT community : an exploratory study of LGBT marketing in the context of New Zealand and USA advertisements : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Marketing, Department of Management, Marketing and Entrepreneurship, University of Canterbury /

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