14 results Refine Results
  1. 1
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    The influence of music congruence and message complexity on the response of consumers to advertisements : a thesis submitted in fulfilment of the requirements for the degree of Doctor of Philosophy in Marketing at the University of Canterbury, Department of Management, Marketing and Entrepreneurship /
  2. 2
    Published 2012
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    Representing ageing images and identities /
  3. 3
    by O'Reilly, Terry Edward
    Published 2009
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    The age of persuasion how marketing ate our culture /
  4. 4
    by Du Plessis, Erik
    Published 2011
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    The branded mind what neuroscience really tells us about the puzzle of the brain and the brand /
  5. 5
    by Peters, Elizabeth Mae
    Published 2019
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    Effective advertising for non-profit charities : how humanisation, proximal distance, and facial expression affects donations : a thesis submitted in partial fulfilment of the requirements for the Degree of Master of Commerce in Marketing, Department of Management, Marketing and Entrepreneurship /
  6. 6
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    The social marketing impact of native advertising news articles and the influence of scepticism from consumers : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Marketing, Department of Management, Marketing and Entrepreneurship, University of Canterbury /
  7. 7
    by Faulkner, Joanne
    Published 2010
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    The importance of being innocent why we worry about children /
  8. 8
    Subjects “...Advertising Psychological aspects....”
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    Exposure effects of consumer-generated advertising on audience attitudes, recall and behavioural intentions : a thesis submitted in partial fulfilment of the requirements for the degree of Doctor of Philosophy in Management in the University of Canterbury /
  9. 9
    by Freedman, Robert, 1960-
    Published 2009
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    Noise wars compulsory media and our loss of autonomy /
  10. 10
    Published 2014
    Subjects “...Advertising Psychological aspects....”
    A Kanopy streaming video -- Internet Explorer is not supported, Firefox, Chrome or other browsers are recommended
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    Still Killing us softly (1987) : with Jean Kilbourne ; producer, director, editor, Sut Jhally ; created by Jean Kilbourne.
  11. 11
    Published 2014
    Subjects “...Advertising Psychological aspects....”
    A Kanopy streaming video -- Internet Explorer is not supported, Firefox, Chrome or other browsers are recommended
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    Killing us softly (1979) : with Jean Kilbourne ; producer, director, editor, Sut Jhally ; created by Jean Kilbourne.
  12. 12
    Published 2014
    Subjects “...Advertising Psychological aspects....”
    A Kanopy streaming video -- Internet Explorer is not supported, Firefox, Chrome or other browsers are recommended
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    Killing us softly 4 : advertising's image of women.
  13. 13
    by Wu, Tim
    Published 2017
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    Attention Merchants.
  14. 14
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    How has gambling become normalised in New Zealand? : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Management at the University of Canterbury /

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