13 results Refine Results
  1. 1
    by Griffiths, Kenneth James
    Published 1967
    Subjects “...Advertising, Outdoor....”
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    Control and application of out door advertising.
  2. 2
    by Molina, Jennifer
    Published 2006
    Subjects “...Advertising, Outdoor Social aspects....”
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    Public spaces or private places? : outdoor advertising and the commercialisation of public space in Christchurch, New Zealand : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Arts in Mass Communication in the University of Canterbury /
  3. 3
    by Pawlowski, Ilona P.
    Published 2007
    Subjects “...Women in advertising....”
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    Sex in women's magazine advertising : an analysis of the degree of sexuality in women's magazine advertising across age demographics and women's responses : a thesis submitted in fulfilment of the requirements for the degree of Master of Arts in Mass Communication at the University of Canterbury
  4. 4
    by Hampton, Graham Edwin
    Published 1953
    Subjects “...Advertising....”
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    Advertising and consumer choice.
  5. 5
    by Ross, K. P. (Kenneth Patrick)
    Published 1971
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    Commercial broadcasting in New Zealand, 1962-71.
  6. 6
    by McDonnell, Kelvyn Michael
    Published 1972
    Subjects “...Advertising Psychological aspects....”
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    Visual communication design : ends, means and constraints.
  7. 7
    by Grimwood, Samuel
    Published 2010
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    An empirical investigation into the combined effect of sequence and cross-media exposure on audience attitudes : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Marketing in the University of Canterbury /
  8. 8
    by Drain, Quentin Paul
    Published 2001
    Subjects “...Television advertising and children....”
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    Age-related differences in children's responses to television advertising : central versus peripheral routes to persuasion : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Management in the University of Canterbury /
  9. 9
    by Tarr, A. A. (Anthony A.)
    Published 1982
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    Consumer information in New Zealand : the regulation of advertising and disclosure of information relating to goods, services and associated credit /
  10. 10
    by Raila N. (Nicole)
    Published 2002
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    The influence of gender role portrayals in television advertisements on viewers' gender role attitudes : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Science in Psychology in the University of Canterbury /
  11. 11
    by Martin, Peter
    Published 1988
    Subjects “...Advertising Psychological aspects....”
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    Locus of control and information processing responses to advertising : a test of the elaboration likelihood model : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Arts in Psychology at the University of Canterbury /
  12. 12
    by Nye, David J.
    Published 2008
    Subjects “...Help-wanted advertising New Zealand Psychological aspects....”
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    The impact of the inclusion of diversity and equal employment opportunity statements in a recruitment advertisement on perceptions of organisational attractiveness by Asian and Caucasian job seekers : a thesis submitted in partial fulfillment of the requirements for the degree of Master of Science in Applied Psychology [at University of Canterbury] /
  13. 13
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    The impact of the Internet on small firms : a thesis submitted in partial fulfilment of the requirements for the degree of Master of Commerce in Accountancy, Finance and Information Systems in the University of Canterbury /

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