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00000cam a2200000 a 4500 |
| 001 |
982833 |
| 005 |
20051201223600.0 |
| 008 |
050113s2006 maua b 001 0 eng d |
| 097 |
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|3 Bib#:
|a 982833
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| 035 |
|
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|a 9083730
|
| 010 |
|
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|a 2005041457
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| 020 |
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|a 0072964723 (alk. paper)
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| 035 |
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|a (DLC) 2005041457
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| 035 |
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|a (OCoLC)57434111
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| 040 |
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|a DLC
|d MNPY
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| 042 |
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|a pcc
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| 050 |
0 |
0 |
|a HF5821
|b .B62 2006
|
| 082 |
0 |
0 |
|a 659.1
|2 22
|
| 100 |
1 |
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|a Arens, William F.
|
| 245 |
1 |
0 |
|a Contemporary advertising /
|c William F. Arens.
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| 250 |
|
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|a 10th ed.
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| 260 |
|
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|a Boston, Mass. :
|b McGraw-Hill/Irwin,
|c c2006.
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| 300 |
|
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|a xl, 614, [80] p. :
|b ill. (some col.) ;
|c 29 cm.
|
| 440 |
|
0 |
|a McGraw-Hill/Irwin series in marketing
|
| 500 |
|
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|a Includes bibliographical references and index.
|
| 650 |
|
0 |
|a Advertising.
|
| 991 |
|
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|a 2005-12-01
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| 992 |
|
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|a Created by cceload, 01/12/2005. Updated by , .
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| 999 |
f |
f |
|i b4c706dc-a9f2-5c31-b0e0-89839be901f0
|s f94172ee-8873-5700-be20-0c2726403e67
|t 0
|
| 952 |
f |
f |
|p For loan
|a University Of Canterbury
|b UC Libraries
|c Central Library
|d Central Library, Level 9
|t 0
|e HF 5821 .A681 2006
|h Library of Congress classification
|i Book
|m AU14955342B
|
