APA引文

Arens, W. F. (2006). Contemporary advertising (10th ed.). McGraw-Hill/Irwin.

芝加哥风格引文

Arens, William F. Contemporary Advertising. 10th ed. Boston, Mass.: McGraw-Hill/Irwin, 2006.

MLA引文

Arens, William F. Contemporary Advertising. 10th ed. McGraw-Hill/Irwin, 2006.

警告:这些引文格式不一定是100%准确.