|
|
|
|
| LEADER |
00000nam a2200000 a 4500 |
| 001 |
927111 |
| 005 |
20051108145000.0 |
| 008 |
030828s2004 enka b 001 0 eng |
| 010 |
|
|
|a 2003019260
|
| 020 |
|
|
|a 0415317010 (hardback)
|
| 020 |
|
|
|a 0415317029 (pbk.)
|
| 035 |
|
|
|a (DLC) 2003019260
|
| 035 |
|
|
|a (BNAtoc) 2003019260
|
| 035 |
|
|
|a 7933646
|
| 035 |
|
|
|a (OCoLC)52942844
|
| 040 |
|
|
|a DLC
|
| 042 |
|
|
|a pcc
|
| 050 |
0 |
0 |
|a HV41.2
|b .S27 2004
|
| 082 |
0 |
0 |
|a 658.15/224
|2 22
|
| 097 |
|
|
|3 Bib#:
|a 927111
|
| 100 |
1 |
|
|a Sargeant, Adrian.
|
| 245 |
1 |
0 |
|a Fundraising management :
|b analysis, planning and practice /
|c Adrian Sargeant and Elaine Jay.
|
| 260 |
|
|
|a London ;
|a New York :
|b Routledge,
|c 2004.
|
| 300 |
|
|
|a xvi, 347 p. :
|b ill. ;
|c 25 cm.
|
| 504 |
|
|
|a Includes bibliographical references and index.
|
| 505 |
0 |
|
|g 1.
|t The history and development of fundraising practice --
|g Pt. I.
|t The fundraising planning process --
|g 2.
|t Fundraising planning : the fundraising audit --
|g 3.
|t Marketing research for fundraising --
|g 4.
|t Strategic planning : the fundraising plan --
|g Pt. II.
|t Fundraising from individuals --
|g 5.
|t Understanding giving --
|g 6.
|t Donor recruitment --
|g 7.
|t Donor development --
|g 8.
|t Major gift fundraising --
|g 9.
|t Planned and legacy giving --
|g 10.
|t Community fundraising --
|g Pt. III.
|t Corporate/trust fundraising --
|g 11.
|t Corporate fundraising --
|g 12.
|t Trust and foundation fundraising --
|g 13.
|t Branding and campaign integration --
|g Pt. IV.
|t Critical issues in fundraising --
|g 14.
|t The rise of new electronic channels --
|g 15.
|t Benchmarking fundraising performance --
|g 16.
|t Legal and ethical aspect of fundraising management.
|
| 520 |
|
|
|a "This text is the first comprehensive guide to fundraising management, uniquely blending current academic knowledge with the best of professional practice. Much more than a how-to guide, the text is grounded in the critical issues of fundraising to provide readers with a comprehensive overview of modern fundraising planning and practice. The text offers key analyses of the critical issues of fundraising as well as acting as a useful tool for the practical side of planning fundraising campaigns." "Fundraising Management is for students of fundraising and non-profit professionals alike."--BOOK JACKET.
|
| 650 |
|
0 |
|a Fund raising
|x Management.
|
| 700 |
1 |
|
|a Jay, Elaine.
|
| 991 |
|
|
|a 2005-08-23
|
| 992 |
|
|
|a Created by sico, 23/08/2005. Updated by tist, 08/11/2005.
|
| 999 |
f |
f |
|i 01fc1f17-5697-5bb5-96b3-5df8d784d800
|s 94a99514-c881-5526-8cdc-27a8adf02bdc
|t 0
|
| 952 |
f |
f |
|p For loan
|a University Of Canterbury
|b UC Libraries
|c Central Library
|d Central Library, Level 8
|t 0
|e HV 41.2 .S245 2004
|h Library of Congress classification
|i Book
|m AU12775673B
|
