The new public : professional communication and the means of social influence / Leon H. Mayhew.

Sábháilte in:
Sonraí bibleagrafaíochta
Foilsithe / Cruthaithe: New York : Cambridge University Press, 1997.
Príomhchruthaitheoir:
Mayhew, Leon H.
Sraith:Cambridge cultural social studies
Ábhair:
Public relations.
Communication > Social aspects.
Influence (Psychology)
Manipulative behavior
Persuasion (Psychology)
Formáid: LEABHAR
The new public : professional communication and the means of social influence /
Cur síos
Cur síos fisiciúil:xi, 332 p. ; 24 cm.
Nótaí:Bib#: 623064
Leabharliosta:Includes bibliographical references (p.303-325) and index.
Teanga:English
ISBN:0521481465 (hb)
0521484936 (pb)
Bib#:623064

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