Entry strategies for international markets / Franklin R. Root.

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Bibliographic Details
Edition:Rev. and expanded.
Published: New York : Toronto : New York : Lexington Books ; Maxwell Macmillan Canada ; Maxwell Macmillan International, c1994.
Main Author:
Root, Franklin R.
Subjects:
Export marketing.
International business enterprises > Management.
Format: Book
Entry strategies for international markets /
Detail
Physical Description:xii, 324 p. : ill. ; 25 cm.
Notes:Bib#: 427915
Bibliography:Includes bibliographical references (p. [315]-319) and index.
Language:English
ISBN:0029269032 (cloth)
0029269040 (pbk.)
Bib#:427915

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