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00000cam a2200000 a 4500 |
| 001 |
401875 |
| 005 |
19951111000000.0 |
| 008 |
920319s1991 nyua b 001 0 eng |
| 010 |
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|a 90043633
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| 020 |
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|a 0029279534
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| 035 |
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|a (upgd41) 90043633
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| 035 |
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|a (nzNZBN)5520978
|
| 035 |
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|a (OCoLC)22113906
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| 040 |
|
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|a DLC
|c DLC
|d DLC
|
| 050 |
0 |
0 |
|a HF5415.13
|b .S345 1991
|
| 082 |
0 |
0 |
|a 658.802
|
| 090 |
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|a HF 5415.13 .S357
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| 097 |
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|3 Bib#:
|a 401875
|
| 100 |
1 |
|
|a Schnaars, Steven P.
|
| 245 |
1 |
0 |
|a Marketing strategy :
|b a customer-driven approach /
|c Steven P. Schnaars.
|
| 260 |
|
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|a New York :
|b Free Press ;
|a Toronto :
|b Collier Macmillan Canada ;
|a New York :
|b Maxwell Macmillan International,
|c c1991.
|
| 300 |
|
|
|a xvi, 319 p. :
|b ill ;
|c 24 cm.
|
| 504 |
|
|
|a Includes bibliographical references and indexes.
|
| 650 |
|
0 |
|a Marketing
|x Management.
|
| 650 |
|
0 |
|a Strategic planning.
|
| 650 |
|
0 |
|a Competition.
|
| 991 |
|
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|a 1995-09-13
|
| 992 |
|
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|a Created by , 13/09/1995. Updated by , 11/11/1995.
|
| 999 |
f |
f |
|i 742577d3-4076-54fe-9ee8-3a1890198cb3
|s 5e9f4cf5-5448-5a3c-88ec-a9b9c01174a8
|t 0
|
| 952 |
f |
f |
|p For loan
|a University Of Canterbury
|b UC Libraries
|c Central Library
|d Central Library, Level 9
|t 0
|e HF 5415.13 .S357
|h Library of Congress classification
|i Book
|m AU11012560B
|
