Marketing management / Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College.

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Bibliographic Details
Edition:	Fourth edition.
Published:	New York, NY : McGraw-Hill Education, [2023]
Main Author:	Marshall, Greg W. (Author)
Other Authors:	Johnston, Mark W. (Author)
Subjects:	Marketing > Management.
Courses:	MKTG 201
Format:	Book

Marketing management /

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