Planning, implementing, and evaluating health promotion programs : a primer / James F. McKenzie, PhD, M.P.H., M.C.H.E.S., Ball State University, Brad L. Neiger, Ph. D., M.C.H.E.S., Brigham Young University, Rosemary Thackeray, Ph. D., M.P.H., Brigham Young University.

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Bibliographic Details
Edition:7th edition.
Published: [New Jersey] : Pearson, [2017]
Online Access:
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Format: Electronic eBook
Summary:Planning, Implementing, and Evaluating Health Promotion Programs: A Primer provides students with a comprehensive overview of the practical and theoretical skills needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Seventh Edition features updated information throughout, including the new Responsibilities and Competencies generated from the Health Education Specialist Practice Analysis-2015 (HESPA-2015), and reflects the latest trends in the field.
Physical Description:xviii, 478 pages : illlustrations.
Other format:9780134219929 0134219929
Notes:Bib#: 2914817
Bibliography:Includes bibliographical references (pages 433-458) and indexes.
ISBN:9780134394060 (electronic bk.)
0134394062 (electronic bk.)