Marketing management / Gregory W. Marshall, Mark W. Johnston.
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Edition: | Third edition. |
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Published: |
New York, NY :
McGraw-Hill Education,
[2019]
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Online Access: | |
Main Author: | |
Other Authors: | |
Subjects: | |
Format: | Electronic eBook |
Physical Description: | 1 online resource : colour illustrations |
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Other format: | Print version: Marshall, Greg W. Marketing Management. |
Notes: | Bib#: 2761478 |
Bibliography: | Includes bibliographical references and index. |
Language: | English |
ISBN: | 9781260288957 (electronic bk.) 1260288951 |
Bib#: | 2761478 |