Will it fly? : how to test your next business idea so you don't waste your time and money / Pat Flynn.

Saved in:

Bibliographic Details
Published:	San Diego [California] : SPI Publications, [2016]
Main Author:	Flynn, Pat (Online business consultant) (Author)
Subjects:	Entrepreneurship. Small business. New business enterprises. Success in business.
Format:	Book

Will it fly? : how to test your next business idea so you don't waste your time and money /

Table of Contents:

Before your journey begins
The airport test
The history test
The shark bait test
Folding your wings
Before you print your business card
Germination
One sentence
Conversation and observation
Diagnostics
Your 1,000 true fans
The market map
The customer P.L.A.N.
Elixirs
The silent hero
Principles of validation
The validation method
Validation in action
Countdown.