New Zealand's international marketing : ten commandments for a national strategy / by Kenneth Simmonds.

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Bibliographic Details
Published: [Palmerston North, N.Z : Massey University, c1989]
Main Author:
Corporate Author:
Series:Walding memorial lecture ; 1989
Occasional publication (Massey University) ; no. 10.
Subjects:
Format: Book

MARC

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097 |3 Bib#:  |a 271690 
100 1 |a Simmonds, Kenneth. 
245 1 0 |a New Zealand's international marketing :  |b ten commandments for a national strategy /  |c by Kenneth Simmonds. 
260 |a [Palmerston North, N.Z :  |b Massey University,  |c c1989] 
300 |a 15 p. ;  |c 21 cm. 
440 0 |a Walding memorial lecture ;  |v 1989 
490 1 |a Occasional publication ;  |v no. 10 
500 |a Cover title. 
500 |a "The second Walding Memorial Lecture delivered at Massey University, 11 May 1989"--Series t.p. 
650 0 |a Export marketing  |z New Zealand. 
651 0 |a New Zealand  |x Commerce. 
710 2 |a Massey University. 
740 0 |a New Zealand's international marketing : 10 commandments for a national strategy. 
830 0 |a Occasional publication (Massey University) ;  |v no. 10. 
991 |a 1995-09-02 
992 |a Created by , 02/09/1995. Updated by , 10/11/1995. 
999 f f |i eb5a6a62-2467-543b-8d9c-e56b2be232ac  |s c0ce125c-4f59-51da-9abe-6c3bd9d17d3f  |t 0 
952 f f |p Library use only  |a University Of Canterbury  |b UC Libraries  |c Macmillan Brown Library  |d Macmillan Brown Library, Request for use in MB Library  |t 0  |e HF 4030.5 .Z5 .S592  |h Library of Congress classification  |i Book  |m AU00776378B