The unmanageable consumer / Yiannis Gabriel & Tim Lang.

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Bibliographic Details
Edition:Third edition, 20th anniversary edition.
Published: Los Angeles : SAGE, 2015.
Main Author:
Gabriel, Yiannis, 1952- (Author)
Other Authors:
Lang, Tim (Author)
Subjects:
Consumers.
Consumers > Psychology.
Consumption (Economics)
Consumer behavior.
Format: Book
The unmanageable consumer /
Table of Contents:
  • Machine generated contents note: 1. The Emergence of Contemporary Consumerism
  • The Fordist Deal and the rise of 20th-century consumerism
  • The emergence of contemporary consumerism
  • Consumerism and the mass media
  • Production and consumption
  • Environmental limits to consumerism
  • The elusive pursuit of happiness
  • Looking ahead
  • 2. The Consumer as Chooser
  • The allure and power of choice
  • The rise of the menu society
  • Choice in different academic disciplines
  • The psychology of choice
  • The rise and rise of brands
  • Advertising: a systematic creation of false choices?
  • Choice in cultural studies
  • Choice in economic theory
  • Choice, the state and the New Right
  • Which? Or whether?
  • 3. The Consumer as Communicator
  • The idea of needs goes out of fashion
  • The meanings of goods
  • Communication and consumption: some early views
  • More recent views
  • The Diderot effect and product constellations
  • Gifts
  • Gifts to oneself?
  • Objects and sign-values
  • Brands, advertising and the destruction of meaning
  • Advertising
  • In conclusion
  • 4. The Consumer as Explorer
  • Bargain hunting
  • A duty to explore?
  • The quest for difference
  • Goods and their stories: terrains for exploration
  • The careers of objects
  • Boredom
  • The limits of exploration
  • 5. The Consumer as Identity-seeker
  • Fixed identities: from people to goods
  • Identity as a psychological and sociological concept
  • Modernity and identity
  • Consumption, choice and identity
  • Objects and extended selves
  • Postmodern identities, images and self-esteem
  • Identity, the ego-ideal and narcissism
  • Consumerism: addiction or choice?
  • In conclusion
  • 6. The Consumer as Hedonist
  • The world of commodities and the pursuit of pleasure
  • Hedonism old and new
  • Consumerism and the new hedonism
  • Modern hedonism and the aesthetics of everyday life
  • Social hedonism
  • Ethical hedonism
  • Hedonism and sadism
  • In conclusion
  • 7. The Consumer as Victim
  • The experience of being a victim
  • Why are consumers prone to victimhood?
  • Consumer protection
  • Self help?
  • Can companies protect consumers?
  • From risk to generalized hypochondria?
  • 8. The Consumer as Rebel
  • Conscious or unconscious resistance?
  • Symbols of rebellion
  • Torn jeans
  • Tactics of consumer rebellion
  • Rebels with causes: consumer boycotts
  • `Alternative' consumption: pop festivals
  • LETS
  • The ultimate consumer rebel: `consume less'?
  • Beyond rebellion
  • In conclusion
  • 9. The Consumer as Activist
  • Active consumers and campaigners
  • First wave: co-operative consumers
  • Second wave: value-for-money consumers
  • Third wave: Naderism
  • The globalization of consumer activism
  • Fourth wave: alternative, ethical and political activists
  • The future: convergence or continued divergence?
  • 10. The Consumer as Citizen
  • Citizens and consumers
  • The dilution of the citizen? Or resurrection?
  • The consumer-citizen hybrid
  • Privatization and sub-contracting
  • Consumer advice, information and education
  • Citizens, consumers and the environment
  • Consumerism as democracy
  • 11. The Consumer as Worker
  • Work and consumption: two spheres or one?
  • Hard working consumers
  • Consuming work
  • The resurrection of the prosumer
  • New technology
  • Consumption-work
  • Links to other faces of the consumer
  • A concluding question
  • 12. The Unmanageable Consumer
  • The demise of the Fordist Deal
  • Unmanageability and the consumer
  • Challenges to consumerism.

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