Exploring marketing research / Barry J. Babin, William G. Zikmund.

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Bibliographic Details
Edition:	Eleventh edition.
Main Author:	Babin, Barry J. (Author)
Other Authors:	Zikmund, William G. (Author)
Subjects:	Marketing research. Marketing research > Computer network resources.
Courses:	MKTG 202
Format:	Book

Detail
Physical Description:	1 volume ; 25 cm
Other Title:	Marketing research
Notes:	Previous edition: 2010. Bib#: 2137795
Bibliography:	Includes bibliographical references and index.
Language:	English
ISBN:	9781305263529 (hbk.) 1305263529 (hbk.)
Bib#:	2137795

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