Branding the nation : the global business of national identity / Melissa Aronczyk.

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Bibliographic Details
Published:	Oxford ; New York : Oxford University Press, [2013]
Main Author:	Aronczyk, Melissa
Subjects:	Branding (Marketing) International relations. Mass media and international relations. National characteristics > Political aspects.
Format:	Book

Branding the nation : the global business of national identity /

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