Foundations of sport management / Andy Gillentine, R. Brian Crow, editors.

Saved in:
Bibliographic Details
Edition:2nd ed.
Published: Morgantown, WV : Fitness Info Technology, 2009.
Other Authors:
Series:Sport management library.
Subjects:
Format: Book
Table of Contents:
  • Introduction to the sport industry / Andy Gillentine & R. Brian Crow
  • Why sport management matters / Catriona Higgs & Betsy McKinley
  • Communication and media relations in sport / Gillentine, Crow & Cheri Bradish
  • Management and leadership in the sport industry / Jeremy S. Jordan, Aubrey Kent & Matthew B. Walker
  • An introduction to sport economics / Matthew T. Brown & David Matthew Zuefle
  • Sport finance / Tom H. Regan & Matthew Bernthal
  • Sport marketing / John Clark
  • Sponsorship and sales in the sport industry / Nancy Lough
  • Sport facility and event management / Bernie Goldfine & Tom Sawyer
  • Sport industry and the law / Paul J. Batista
  • Sport governance / Dennis Phillips
  • Ethics in the sport industry / Lynn L. Ridinger & T. Christopher Greenwell
  • Global sport industry / Artemisia Apostolopoulou & Dimitra Papadimitriou
  • Sport management internships / John J. Miller
  • Your future in the sport industry / Benjamin D. Goss, Colby B. Jubenville & Craig Crow.