Foundations of sport management / Andy Gillentine, R. Brian Crow, editors.
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Edition: | 2nd ed. |
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Published: |
Morgantown, WV :
Fitness Info Technology,
2009.
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Other Authors: | |
Series: | Sport management library.
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Subjects: | |
Format: | Book |
Table of Contents:
- Introduction to the sport industry / Andy Gillentine & R. Brian Crow
- Why sport management matters / Catriona Higgs & Betsy McKinley
- Communication and media relations in sport / Gillentine, Crow & Cheri Bradish
- Management and leadership in the sport industry / Jeremy S. Jordan, Aubrey Kent & Matthew B. Walker
- An introduction to sport economics / Matthew T. Brown & David Matthew Zuefle
- Sport finance / Tom H. Regan & Matthew Bernthal
- Sport marketing / John Clark
- Sponsorship and sales in the sport industry / Nancy Lough
- Sport facility and event management / Bernie Goldfine & Tom Sawyer
- Sport industry and the law / Paul J. Batista
- Sport governance / Dennis Phillips
- Ethics in the sport industry / Lynn L. Ridinger & T. Christopher Greenwell
- Global sport industry / Artemisia Apostolopoulou & Dimitra Papadimitriou
- Sport management internships / John J. Miller
- Your future in the sport industry / Benjamin D. Goss, Colby B. Jubenville & Craig Crow.