Values-centered entrepreneurs and their companies [electronic resource] / David Y. Choi and Edmund R. Gray.

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Bibliographic Details
Published: New York : Routledge/Taylor & Francis, 2010.
Online Access:
Main Author:
Choi, David Y.
Other Authors:
Gray, Edmund R.
Subjects:
Social responsibility of business.
Social entrepreneurship.
Entrepreneurship > Moral and ethical aspects.
Format: Electronic eBook
Values-centered entrepreneurs and their companies
Table of Contents:
  • The values-centered entrepreneurs
  • Commit to a (meaningful) purpose
  • Raise capital with mission in mind : be strategic, resilient, and cautious
  • Hire talented employees with shared values
  • Promote your company's values
  • Build a cohesive, dedicated organization
  • Maximize profits, with some exceptions
  • Minimize your environmental and social footprint
  • Stay with it for the long haul
  • Make giving a priority
  • Be a role model for others.

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