International marketing / Masaaki Kotabe ... [et al.].
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Edition: | 2nd Asia-Pacific ed. |
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Published: |
Milton, Qld. :
John Wiley,
2008.
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Other Authors: | |
Subjects: | |
Format: | Book |
Physical Description: | xviii, 629 p. : ill. ; 26 cm. |
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Notes: | Previous ed.: 2005. Bib#: 1330118 |
Bibliography: | Includes bibliographical references and index. |
Language: | English |
ISBN: | 9780470814246 0470814241 |
Bib#: | 1330118 |