|
|
|
|
LEADER |
00000cam a22000004a 4500 |
001 |
1316197 |
005 |
20100802125100.0 |
008 |
080630s2009 enka b 001 0 eng |
010 |
|
|
|a 2008028243
|
015 |
|
|
|a GBA8A5468
|2 bnb
|
016 |
7 |
|
|a 014708134
|2 Uk
|
020 |
|
|
|a 9780566087899 (hbk. : alk. paper)
|
020 |
|
|
|a 0566087898 (alk. paper)
|
035 |
|
|
|a 12555958
|
035 |
|
|
|a (OCoLC)ocn233029921
|
035 |
|
|
|a (OCoLC)233029921
|
035 |
|
|
|a (BNAtoc) 2008028243
|
035 |
|
|
|a (Nz)12555958
|
040 |
|
|
|a DLC
|c DLC
|d BAKER
|d BTCTA
|d UKM
|d YDXCP
|d BWKUK
|d BWK
|d CDX
|d OCoLC
|
050 |
0 |
0 |
|a HD30.37
|b .N49 2008
|
082 |
0 |
0 |
|a 659.20285/4678
|2 22
|
097 |
|
|
|3 Bib#:
|a 1316197
|
100 |
1 |
|
|a Newson, Alex.
|
245 |
1 |
0 |
|a Blogging and other social media :
|b exploiting the technology and protecting the enterprise /
|c Alex Newson with Deryck Houghton and Justin Patten.
|
260 |
|
|
|a Farnham, England ;
|a Burlington, VT :
|b Gower,
|c c2009.
|
300 |
|
|
|a xvi, 184 p. :
|b ill. ;
|c 25 cm.
|
504 |
|
|
|a Includes bibliographical references and index.
|
505 |
0 |
0 |
|g 1.
|t Introduction to blogs --
|g 2.
|t Creating a blog --
|g 3.
|t Writing a blog --
|g 4.
|t Enhancing the blogging experience --
|g 5.
|t Is blogging worthwhile for a business? --
|g 6.
|t Introduction to social media --
|g 7.
|t Professional networks for businesses --
|g 8.
|t Consumer-oriented media --
|g 9.
|t Wikis --
|g 10.
|t Online office applications --
|g 11.
|t Podcasting and videocasting --
|g 12.
|t Social bookmarking and the 'online content democracy' --
|g 13.
|t Forerunners to social media --
|g 14.
|t Social media aggregators --
|g 15.
|t Social tools inside the enterprise --
|g 16.
|t Elements of 'Enterprise 2.0' --
|g 17.
|t Social media case studies and conclusions --
|g 18.
|t The law of social media --
|g 19.
|t Online reputation.
|
520 |
|
|
|a "A collaboration by leading thinkers and business users of social media, this book contains detailed and practical advice on the various forms of social media - their applications, advantages and disadvantages, how these technologies are evolving, and whether or not their use will benefit your business. The section covering social medial and the law explains the risks and remedies related to abuse of copyright, defamation, privacy, data protection and user contracts as well as the opportunities and threats for online reputation."--BOOK JACKET.
|
650 |
|
0 |
|a Business communication
|x Blogs.
|
650 |
|
0 |
|a Blogs.
|
650 |
|
0 |
|a Social media.
|
650 |
|
0 |
|a Business enterprises
|x Blogs.
|
700 |
1 |
|
|a Houghton, Deryck.
|
700 |
1 |
|
|a Patten, Justin.
|
991 |
|
|
|a 2010-03-16
|
992 |
|
|
|a Created by fiwi, 16/03/2010. Updated by juth, 02/08/2010.
|
999 |
f |
f |
|i 3a453522-4efa-5550-8474-bb39365dbda3
|s d6015703-f623-5b08-9356-a37beadb1cf3
|t 0
|
952 |
f |
f |
|p For loan
|a University Of Canterbury
|b UC Libraries
|c Central Library
|d Central Library, Level 9
|t 0
|e HD 30.37 .N558 2008
|h Library of Congress classification
|i Book
|m AU15410455B
|