The small business bible : everything you need to know to succeed in your small business / Steven D. Strauss.

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Bibliographic Details
Edition:2nd ed.
Published: Hoboken, N.J. : Wiley, c2008.
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Format: Book

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097 |3 Bib#:  |a 1104860 
100 1 |a Strauss, Steven D.,  |d 1958- 
245 1 4 |a The small business bible :  |b everything you need to know to succeed in your small business /  |c Steven D. Strauss. 
250 |a 2nd ed. 
260 |a Hoboken, N.J. :  |b Wiley,  |c c2008. 
300 |a xvii, 526 p. :  |b ill. ;  |c 23 cm. 
500 |a Includes index. 
505 0 0 |g Sect. I.  |t Starting Your Business --  |g Pt. I.  |t Genesis --  |g Ch. 1.  |t In the Beginning --  |g Ch. 2.  |t Choosing the Right Business --  |g Ch. 3.  |t Buying an Existing Business --  |g Ch. 4.  |t Understanding Your Potential Market --  |g Ch. 5.  |t Calculating Your Startup Costs --  |g Ch. 6.  |t Writing a Winning Business Plan --  |g Ch. 7.  |t Structuring Your Business --  |g Ch. 8.  |t The Money Hunt --  |g Ch. 9.  |t Getting Help --  |g Pt. II.  |t Opening Up Shop --  |g Ch. 10.  |t Location, Location, Location --  |g Ch. 11.  |t Branding 101 --  |g Ch. 12.  |t Products and Inventory --  |g Ch. 13.  |t Savvy Pricing Strategies --  |g Pt. III.  |t Franchises --  |g Ch. 14.  |t Selecting the Right Franchise --  |g Ch. 15.  |t Secrets of Franchise Success --  |g Pt. IV.  |t Home-Based Businesses --  |g Ch. 16.  |t The Home-Based Business --  |g Ch. 17.  |t Successful Home-Based Business Strategies --  |g Pt. V.  |t Business on a Shoestring --  |g Ch. 18.  |t The Shoestring Entrepreneur --  |g Ch. 19.  |t Marketing on a Shoestring --  |g Sect. II.  |t Running Your Business --  |g Pt. I.  |t Small Business in the Twenty-First Century --  |g Ch. 20.  |t Our Flat World --  |g Ch. 21.  |t The Green Business --  |g Ch. 22.  |t The New Consumer --  |g Pt. II.  |t Money --  |g Ch. 23.  |t Accounting Ease --  |g Ch. 24.  |t Making a Profit --  |g Ch. 25.  |t Getting and Extending Credit --  |g Ch. 26.  |t Insurance --  |g Ch. 27.  |t Getting a Handle on Taxes --  |g Pt. III.  |t Management --  |g Ch. 28.  |t Hiring and Firing --  |g Ch. 29.  |t Pay and Benefits --  |g Ch. 30.  |t Training and Motivating Your Staff --  |g Ch. 31.  |t Exemplary Customer Service --  |g Ch. 32.  |t Negotiate Like a Lawyer --  |g Ch. 33.  |t Legal-Ease I --  |g Ch. 34.  |t Legal-Ease II --  |g Pt. IV.  |t Technology --  |g Ch. 35.  |t Managing Your Technology --  |g Ch. 36.  |t Small Office Mobility --  |g Ch. 37.  |t Small Business Software --  |g Sect. III.  |t Growing Your Business --  |g Pt. I.  |t Advertising and Marketing --  |g Ch. 38.  |t Advertising Strategies --  |g Ch. 39.  |t Marketing Muscle --  |g Ch. 40.  |t Advanced Marketing and Advertising --  |g Pt. II.  |t E-Commerce --  |g Ch. 41.  |t Creating Your Web Site --  |g Ch. 42.  |t E-Business Essentials --  |g Ch. 43.  |t Advanced E-Marketing --  |g Pt. III.  |t Growth Strategies --  |g Ch. 44.  |t Developing New Channels and Multiple Profit Centers --  |g Ch. 45.  |t Secrets of Sales Superstars --  |g Ch. 46.  |t Small to Big --  |g Ch. 47.  |t Selling to Small Business --  |g Ch. 48.  |t Exodus --  |g Pt. IV.  |t Strategies for Small Business Success --  |g Ch. 49.  |t Small Business Success Secrets --  |g Ch. 50.  |t The Visionary Small Business --  |g App. A.  |t How I Became an Entrepreneur --  |g App. B.  |t Sample Business Plan. 
650 0 |a Small business  |z United States  |x Management. 
650 0 |a Small business  |z United States  |x Finance. 
650 0 |a New business enterprises  |z United States. 
856 4 2 |3 Publisher description  |u http://www.loc.gov/catdir/enhancements/fy0827/2008012277-d.html  |t 0 
991 |a 2008-10-24 
992 |a Created by glwo, 24/10/2008. Updated by juth, 05/06/2013. 
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952 f f |p For loan  |a University Of Canterbury  |b UC Libraries  |c Central Library  |d Central Library, Level 9  |t 0  |e HD 62.7 .S912 2008  |h Library of Congress classification  |i Book  |m AU16786343B