Millennial makeover : MySpace, YouTube, and the future of American politics / Morley Winograd, Michael D. Hais.

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Published: New Brunswick, N.J. : Rutgers University Press, c2008.
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MARC

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020 |a 9780813543017 (hardcover : alk. paper) 
020 |a 0813543010 (hardcover : alk. paper) 
035 |a (OCoLC)ocn156994481 
035 |a (OCoLC)156994481 
035 |a 11652667 
035 |a (BNAtoc) 2007029658 
040 |a DLC  |c DLC  |d YDX  |d BAKER  |d BTCTA  |d YDXCP  |d XQJ  |d BWX  |d UPZ  |d NPL  |d IXA  |d OCLCG  |d IJ5  |d WTS  |d OCoLC 
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050 0 0 |a JK1764  |b .W635 2008 
082 0 0 |a 320.97301/4  |2 22 
097 |3 Bib#:  |a 1101611 
100 1 |a Winograd, Morley. 
245 1 0 |a Millennial makeover :  |b MySpace, YouTube, and the future of American politics /  |c Morley Winograd, Michael D. Hais. 
260 |a New Brunswick, N.J. :  |b Rutgers University Press,  |c c2008. 
300 |a xviii, 309 p. ;  |c 24 cm. 
504 |a Includes bibliographical references (p. 269-278) and index. 
505 0 0 |g Pt. I.  |t Cycles of American Politics --  |g 1.  |t The Rise and Fall of Political Parties in America --  |g 2.  |t Idealist and Civic Eras in American History --  |g 3.  |t Politicians Love to Talk --  |g 4.  |t Meet the Millennials --  |g 5.  |t Millennials Will Spearhead the Coming Political Realignment --  |g Pt. II.  |t Transition to a New Era --  |g 6.  |t The Realignment Begins --  |g 7.  |t Winning without the Mother's Milk of Politics --  |g 8.  |t The Technology Tsunami --  |g 9.  |t Social Networks Will Change America's Political Map --  |g 10.  |t Winning the Technology Arms Race --  |g Pt. III.  |t The New American Political Landscape --  |g 11.  |t Triggering a New America --  |g 12.  |t Who Will Party with Whom? --  |g 13.  |t Who Will Lead the Realignment? --  |g 14.  |t Rebuilding America's Civic Infrastructure --  |g 15.  |t Public Policy in a Millennial Era. 
520 |a Change in the 2008 election will cause another of our country's periodic political makeovers resulting from the coming of age of the Millennial Generation and the full emergence of the Internet-based communications technology that this generation uses so well. 
520 1 |a "It happens in America every four decades and it is about to happen again. America's demand for change in the 2008 election will cause another of our country's periodic political makeovers. This realignment, like all others before it, will result from the coming of age of a new generation of young Americans - the Millennial Generation - and the full emergence of the Internet-based communications technology that this generation uses so well." "Building on the seminal work of previous generational theorists, Morley Winograd and Michael D. Hais demonstrate and describe, for the first time, the two types of realignments - "idealist" and "civic" - that have alternated with one another throughout the nation's history. Based on these patterns, Winograd and Hais predict that the next realignment will be very different from the last one that occurred in 1968." "The authors detail the contours and causes of the country's five previous political makeovers before delving deeply into the generational and technological trends that will shape the next. The book's final section forecasts the impact of the Millennial Makeover on the elections, issues, and public policies that will characterize America's politics in the decades ahead."--BOOK JACKET. 
650 0 |a Political participation  |x Technological innovations  |z United States. 
650 0 |a Online social networks  |x Political aspects  |z United States. 
650 0 |a Blogs  |x Political aspects  |z United States. 
650 0 |a Voting research  |z United States. 
650 0 |a Political parties  |z United States. 
651 0 |a United States  |x Politics and government  |x Blogs. 
651 0 |a United States  |x Politics and government  |y 2001- 
700 1 |a Hais, Michael D.,  |d 1943- 
991 |a 2008-10-21 
992 |a Created by sico, 21/10/2008. Updated by glwo, 05/03/2009. 
999 f f |i f9e132bb-ed7c-5eec-a785-253405b3ac14  |s 3c86c123-97a0-55d9-8230-86303c4add56  |t 0 
952 f f |p For loan  |a University Of Canterbury  |b UC Libraries  |c Central Library  |d Central Library, Level 8  |t 0  |e JK 1764 .W776 2008  |h Library of Congress classification  |i Book  |m AU16630319B