The Emergence of marketing as a major problem in business management : lectures and commentaries.
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| Published: |
[Christchurch] :
University of Canterbury,
[1966]
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| Corporate Author: | |
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| Format: | Book |
| Summary: | Papers from an invitation conference on marketing held at the University of Canterbury in July 1965. |
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| Physical Description: | 56p. ; 25cm. |
| Notes: | Bib#: 106927 |
| Language: | English |
| Bib#: | 106927 |
