Brand resources for the construction of national identity? / Sandy Bulmer and Margo Buchanen-Oliver.

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Bibliographic Details
Published: Auckland, N.Z. : Auckland, N.Z. , [2006]
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Series:Working paper series (Massey University. Dept. of Commerce) ; no. 06.17.
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Format: Book
Detail
Physical Description:17 p. ; 30 cm.
Notes:"September 2006."
Bib#: 1065752
Bibliography:Includes bibliographical references (p. 14-17).
Series:Working paper, no. 06.17
Language:English
ISSN:1174-5320 ;
Bib#:1065752